Xiaohongshu Gets Payment License

Reporter: Hanzhang from China Fund News

Another major Internet company is entering the payment business.

The reporter found that recently, East Money Payment Co., Ltd. has been 100% held by Ningzhi Information Technology (Shanghai) Co., Ltd., which is a subsidiary of Xiaohongshu. This means that Xiaohongshu has acquired a payment license through acquisi

As of now, there is no response from Xiaohongshu.

Xiaohongshu Gets Payment License

According to the Tianyancha App, recently, a series of business changes have taken place in the payment institution Dongfang Electronic Payment Company (hereinafter referred to as Dongfang Payment): On November 4th, five original shareholders includi

The ownership structure shows that Ningzhi Information is a subsidiary of Xiaohongshu Technology Co., Ltd., which means that Xiaohongshu has obtained a payment license.

Public information shows that Dongfang Payment officially obtained the first batch of Payment Business License issued by the People's Bank of China in May 2011, and its license was renewed in August 2024, allowing it to conduct internet payment and o

The reporter noted that in the shopping scenario on Xiaohongshu, the payment methods include not only WeChat Pay, Alipay, and UnionPay QuickPass, but also the pay-after-use service of Alipay and WeChat Pay, as well as the Ant Credit Pay installment s

Industry insiders said that obtaining a payment license this time will provide important support for the closed-loop construction of its e-commerce ecosystem.

Xiaohongshu Accelerates Its E-commerce Layout

Since this year, Xiaohongshu has comprehensively accelerated its e-commerce layout.

On August 12th, Little Red Book announced the establishment of a new 'Big Business Sector', with the intention of integrating its commercialization and e-commerce teams. The new department is led by Chief Operating Officer (COO) Ke Nan, who will work

On August 26th, Xiaohongshu launched the Million Free Agency Plan, significantly lowering the threshold for small and medium-sized businesses to enter the market and relieving business operating pressure.

At the end of August, Xiaohongshu welcomed another major update. The "Market" entrance officially ranks as the first-level position in the navigation bar at the bottom of the App, adjacent to the "Home Page". Break the hidden layout of its e-commerce

In addition, in June of this year, Xiaohongshu opened its office in Hong Kong. At that time, Qian Yue, the general manager of Xiaohongshu's cross-border business, said that the cross-border business team would play a dual-link role: assisting oversea

According to QuestMobile data, in the first half of 2025, the scale of China's Internet advertising market reached 359.85 billion yuan, with a year-on-year growth of 5.6%. Among the top 15 media in terms of hard advertising revenue, Little Red Book o

Public information shows that in 2024, Xiaohongshu's revenue will exceed 30 billion yuan, with advertising revenue accounting for 21.6 billion yuan, representing a year-on-year increase of 48%. According to foreign media reports, Xiaohongshu's valuat

Editor: Du Yan

Proofread by: Ji Yuan

Produced by: Captain

Reviewed by Xu Wen

copyright notice

China Fund News holds the copyright of the original content published on its platform. Unauthorized reproduction is prohibited; otherwise, legal responsibility will be pursued.

Authorized contact person for reprint cooperation: Mr. Yu (Phone: 0755-82468670)