"For Mercedes-Benz, corporate social responsibility is never just a slogan, but our core value and unwavering belief as a company," Oliver Thöne, board member of Mercedes-Benz Group AG responsible for Greater China, said in an interview with the Econ

This year marks the 20th anniversary of Beijing Benz, and as Mercedes-Benz's largest production base globally, its front-wheel drive plant has recently obtained the ISO 14068-1:2023 Carbon Neutrality Verification Statement, becoming the first automot

With the all-new Mercedes-Benz pure electric CLA (hereinafter referred to as the new pure electric CLA), Mercedes-Benz will launch its largest technology and product release plan in history. In the next two years, Mercedes-Benz will launch 36 models

Sustainable production and sustainable product ends do not contradict each other, but complement and promote each other. These advancements show that we are promoting 'decarbonization' in all key carbon footprint areas from a systematic and whole-lif

Electrification is far from the end of carbon emission reduction

Under the goal of carbon neutrality, the public focuses more on energy conservation and emission reduction at the production stage in terms of corporate sustainability, while overlooking the hidden carbon emissions throughout the entire product lifec

In terms of efficiency, currently, the industry and consumers may pay more attention to the range of new energy vehicles rather than the vehicle's efficiency, power consumption and other parameters. This has led to some new energy vehicles relying on

One of the core design principles of the all-new pure electric CLA is to strive for energy efficiency benchmarking, as high energy efficiency can greatly improve driving range and reduce energy consumption, which is very attractive to customers, said

In addition, in terms of material usage, the new all-electric CLA has doubled the use of recycled thermoplastic materials compared to the previous generation. Its bumper contains 25% recycled material, resulting in approximately 50 kilograms of reduc

Continuing to deepen cooperation with local partners is also a critical aspect of Mercedes-Benz's sustainable development strategy, according to Thomas Ohm. As of June 2025, almost all production suppliers of Beijing Benz and Fujian Benz have signed

For Mercedes-Benz, electrification is far from the end of carbon emission reduction. Our focus is on every link from vehicle production to the overall value chain. Tong Oufu expressed.

We cannot abandon strategic goals due to competition

Currently, China's automotive industry is accelerating its transition to low-carbonization. The policy end has set higher requirements for carbon reduction across the entire industry chain. However, it is not easy for automakers to establish a comple

In the current competitive market environment, all enterprises are under pressure and each must adjust in a timely manner. Regardless of the adjustment measures taken, they must unswervingly adhere to their original intention and not abandon strategi

Tong Oufu's expressed 'initial intention' is to persist in the 'Mercedes-Benz standard', and this persistence runs through the entire research, development, production, and sales chain of Mercedes-Benz without consideration for cost. For example, in

Moreover, in the face of importing innovative features, Mercedes will also maintain a cautious attitude under the logic of “Mercedes Standard”. Tong Oufu emphasized that although some innovative ideas are highly attractive, given potential risks in d

"We focus on the entire supply chain, constantly reviewing and innovating in various dimensions. We believe that this strategy may bring additional costs in the short term, but in the long run, it will indeed create more value. Because promoting sust

Next year, Mercedes-Benz will celebrate its 140th anniversary. Looking back, we have experienced several economic cycles and industry transformations, and actively adjusted ourselves in different stages to achieve long-term development. We have also